
L'ORÉAL PARIS
SCIENCE MAISON 3.0 · PARISIAN EXCELLENCE, BEAUTY POWERED BY SCIENCE
GazeFi is proud to be the agency behind the design and execution of the entire event experience at L’Oréal Paris Science Maison 3.0 at Vạn Hạnh Mall. From spatial architecture and visitor journeys to interactive personalized testing zones, New Year podcasts, and high-octane celebrity fan meets.
Parisian Excellence, Beauty Powered by Science.
GazeFi is proud to be the agency behind the design and execution of the entire event experience at L’Oréal Paris Science Maison 3.0 at Vạn Hạnh Mall. From spatial architecture and visitor journeys to interactive personalized testing zones, New Year podcasts, and high-octane celebrity fan meets.
A century of French scientific excellence brought to life.
Transforming Vạn Hạnh Mall atrium into an elegant Parisian laboratory house, guests stepped into an immersive architectural realm celebrating 100+ years of beauty innovation.



Free skin diagnostics, bespoke makeup layouts & podcast lab.
Visitors enjoyed high-precision skin diagnostics, customized beauty masterclasses with pro artists, and a live broadcast studio for New Year podcast recordings.



All-Star Music Idols & Anh Trai 'Say Hi' star encounters.
The energy reached a fever pitch with consecutive celebrity appearances from the all-star idol trio and the 'Anh Trai Say Hi' stars, drawing massive crowds of fans.




With Gratitude to L’Oréal Paris & Hasaki
GazeFi is honored to have designed and executed the entire experiential realm of Science Maison 3.0 at Vạn Hạnh Mall. Your Vision. Our Creativity.
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